Demos
See A2 Atlas at work.
Three short demos: chat with your data, see how it learns your structure, and map where your people are.
Demo 1 · Chat with your data
Two real questions. Two answers they acted on.
A2 Atlas
from Association Analytics
Turn your phone sideways for the best view
Demo 2 · Knows the shape
It knows the shape of your association.
BEFORE IT COUNTS A SINGLE MEMBER
A2 Atlas learns the shape of the association.
Every association is built differently. Count members without knowing the shape, and the number is wrong.

AND ARE THEY A MEMBER RIGHT NOW?
“Current” means active. Only active.
Active
A member in good standing today.
COUNTS AS CURRENT
Grace
Term just ended, inside the renewal runway.
NOT CURRENT
Lapsed
Was a member, past the grace window.
NOT CURRENT
Non-member
A known contact who never held a membership.
NOT CURRENT
Worked out from dated membership terms, never a flag someone toggles.
CURRENT MEMBERSJOINED, 12 MOLAPSED, 12 MORENEWAL RATE
34.8%
Young Professionals renewal rate, against 98.2% for the primary membership.
Same shape. Every question.
It knows the shape, so the answer is right.
A2 Atlas
from Association Analytics
Turn your phone sideways for the best view
Demo 3 · Where registrants come from
See where your people are, and where to go next.
EVERY ASSOCIATION ASKS IT
Where do our event registrants come from?
Where to host. Where to market. Where the need is growing. It starts with a map.
Registrants with no contact record are called out, not quietly dropped.
Midwest
IS THE MIX CHANGING?
2024
559
22% of registrants
2025
565
22% of registrants
2026 to date
537
21% of registrants
WHY THE MIX MATTERS
The map tells you where to go next.
📍
Where to host the big meeting
Put the annual meeting where your people already are.
📈
Where to market
Spot growing regions and put your outreach there.
🧭
Where the need is shifting
Jobs and local economies move. Your members’ needs move with them.
Know where your people are.
A2 Atlas
from Association Analytics
Turn your phone sideways for the best view
Product spotlight
A2 Act in motion
See how A2 Act turns A2 Atlas insights into automated outreach, workflows and agent-driven action.
Runtime · Watch now
Want to see it in action?
A tailored walkthrough, built around your association's questions.
Book a demo